TUMAR
Nadezhda Chipirova, “Mirnyi” settlement, founder of the TUMAR brand
The TUMAR brand was created because of my jewelry love, which has attracted me since childhood. Before TUMAR was founded, I worked with different techniques, but at one point, I wanted to switch to a precious metal. Now we mainly work with silver.
I always wanted to do something that we do not have in Kazakhstan. There are many classical jewelry in the national style, but we do not have enough modern jewelry in the national style.
I create modern, fashionable models of decorations, and through drawing and ornament, I transfer color. The range includes earrings, bracelets, pendants, and cufflinks.
Now the TUMAR brand has two complete collections of women's jewelry:
"Tamgaly" — colored, made by technology of hot enamel, and "Saryarka" — in the technique of wet blackening.
The main message of the TUMAR brand is that time goes forward, we change, culture changes, but it is important not to forget the roots.
I want women not just to wear my jewelry, but also to pass them from generation to generation. Because the technique of hot enamel allows you to save jewelry for decades. Moreover, this is not just an accessory, but also a symbol of the family or a link between generations.
Now we do not have stores in Kazakhstan, we are looking for partners, distributors. Jewelry can be purchased through our workshop in Almaty, on the site or on Facebook.
JEK
Yevgeny Kuzmin, 42 y.o, hometown — Karaganda, jeweler-designer
Irina Kuzmina, 36 y.o, hometown — Arkalyk, jeweler-designer
My husband, Yevgeny, works as a jeweler from 1996, when very few people worked with precious metals. Once I heard that the workshop needed students to work with jewelry wax. This is a very fragile and delicate material, so women are more often employed as seniors. In this workshop, I’ve met my future husband. Now we are both jewelers, we rent the workshops and work together.
We have many customers who often want to present jewelers with Kazakh ornaments to foreign friends and partners. They ask to make such products so that a European woman can safely wear them and look harmoniously. Therefore, we take classical ornaments and modernize them. We called this style hometown — "Artifacts".
The product must have a history. We like to turn stories into jewelry. For example, we took the legend about the creation of the kobyz and made a kobyz pendant, a ring in the form of a tree, with the spirit in it, from which this unique musical instrument appeared. Now we make jewelry from silver with hot enamel. It did not work for a long time, but we still got it. We bought beautiful colors of enamel and we want to make them even brighter.
The decoration should touch the strings of the soul of the woman who wears it. Our main feature is that the products on the reverse side look good. Decoration does not turn inside out, if its earrings in the form of birds, then on both sides the bird has a beak, feathers and everything that should be. The husband is very sensitive to the quality of our products. Ensures that women are comfortable in them.
Nadezhda Chipirova, “Mirnyi” settlement, founder of the TUMAR brand
The TUMAR brand was created because of my jewelry love, which has attracted me since childhood. Before TUMAR was founded, I worked with different techniques, but at one point, I wanted to switch to a precious metal. Now we mainly work with silver.
I always wanted to do something that we do not have in Kazakhstan. There are many classical jewelry in the national style, but we do not have enough modern jewelry in the national style.
I create modern, fashionable models of decorations, and through drawing and ornament, I transfer color. The range includes earrings, bracelets, pendants, and cufflinks.
Now the TUMAR brand has two complete collections of women's jewelry:
"Tamgaly" — colored, made by technology of hot enamel, and "Saryarka" — in the technique of wet blackening.
The main message of the TUMAR brand is that time goes forward, we change, culture changes, but it is important not to forget the roots.
I want women not just to wear my jewelry, but also to pass them from generation to generation. Because the technique of hot enamel allows you to save jewelry for decades. Moreover, this is not just an accessory, but also a symbol of the family or a link between generations.
Now we do not have stores in Kazakhstan, we are looking for partners, distributors. Jewelry can be purchased through our workshop in Almaty, on the site or on Facebook.
JEK
Yevgeny Kuzmin, 42 y.o, hometown — Karaganda, jeweler-designer
Irina Kuzmina, 36 y.o, hometown — Arkalyk, jeweler-designer
My husband, Yevgeny, works as a jeweler from 1996, when very few people worked with precious metals. Once I heard that the workshop needed students to work with jewelry wax. This is a very fragile and delicate material, so women are more often employed as seniors. In this workshop, I’ve met my future husband. Now we are both jewelers, we rent the workshops and work together.
We have many customers who often want to present jewelers with Kazakh ornaments to foreign friends and partners. They ask to make such products so that a European woman can safely wear them and look harmoniously. Therefore, we take classical ornaments and modernize them. We called this style hometown — "Artifacts".
The product must have a history. We like to turn stories into jewelry. For example, we took the legend about the creation of the kobyz and made a kobyz pendant, a ring in the form of a tree, with the spirit in it, from which this unique musical instrument appeared. Now we make jewelry from silver with hot enamel. It did not work for a long time, but we still got it. We bought beautiful colors of enamel and we want to make them even brighter.
The decoration should touch the strings of the soul of the woman who wears it. Our main feature is that the products on the reverse side look good. Decoration does not turn inside out, if its earrings in the form of birds, then on both sides the bird has a beak, feathers and everything that should be. The husband is very sensitive to the quality of our products. Ensures that women are comfortable in them.
